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Mama Making Podcast
The Mama Making Podcast is a space for moms figuring it out in real time - at home, at work, and everywhere in between. Hosted by Jessica Lamb, this show is here to help you feel a little less alone in the mess and magic of motherhood.
Each week brings a mix of solo reflections, expert interviews, and real stories from moms who are leaning into themselves - whether that’s in parenting, entrepreneurship, or simply surviving the day. It’s for moms in the making and moms making their way through - without a manual, but with a whole lot of heart.
Because there’s no one way to do motherhood - and you don’t have to do it alone.
Mama Making Podcast
Kaitlin Marcellot | Reimagining Postpartum: Storytelling, Support & the Power of Shugie
Episode Description
What if postpartum wasn’t something we just “got through”—but a sacred, supported experience?
In this episode, Jessica sits down with Kaitlin Marcellot, founder of Shugie, a postpartum wellness platform rooted in storytelling and community. They talk about Kaitlin’s first birth during the height of COVID, her unique approach to preparing for postpartum before even thinking about pregnancy classes, and how she used her background in marketing, wellness, and storytelling to create Shugie as a resource hub for other moms.
They also dive into what happens when we stop choosing sides (Western or holistic), start advocating for ourselves in the delivery room, and use our voices to create change in maternal care systems.
Main Topics Covered
- How Kaitlin prepared for postpartum as a first priority
- Experiencing an emergency birth during the pandemic
- Advocating for yourself the second time around
- The power of journaling and storytelling to process birth
- What it means to hold privilege and push for systemic change
- Starting Shugie as a virtual hub for connection and care
- Embracing a “both/and” approach to birth and recovery
- Why sharing your story is healing—for you and for others
Resources Mentioned
- shugie.co
- Instagram: @hi.shugie
- The Recovery Method (Directory for postpartum providers)
Connect with Kaitlin Marcellot
This episode is sponsored by Collabs Creative - a digital marketing company supporting makers, creatives, and small business owners with all things digital and design.
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